In this tutorial I am going to teach you how to make titles, interesting and attractive originals, so that you can use them in your content.
With this guide you will be able to write advertising headlines, journalistic news headlines , that adapting them, you can use them as article titles or in the subject of e-mail.
If you want to start generating good income and I am not talking about a few hundred dollars a month, but a true 4 figure income and more in dollars, you have to memorize everything I teach you here and apply it.
Why should you learn how to make original, interesting and impressive titles for your content?
The goal of a headline is to get attention, then spark interest.
Later, arouse the desire to find out more bone stimulate curiosity.
Finally get him to open an email, to click on the link of an article or an offer that you are promoting.
In the case that it is the owner of a capture page.
Urge you to keep reading to finally persuade you to leave your details on the registration form.
This is how it works for press titles, advertising titles, book titles, etc.
What you are going to learn here is useful for everything, because it is content that teaches you techniques that have always been used, this is evergreen content.
The 13 best formulas for making high-impact headlines that lead you to click on the links.
I have tried to collect the best formulas to help you create titles that encourage the reader to continue reading and persuade him to take an action on your blog or website.
Formula 1. Titles with question format
How, what, why, for what and what.
The most used is “How”, and it always works very well, because you are confirming directly that you are going to find the answer to what you are looking for.
For example, “How to learn English without studying grammar.”
How to write the titles of your email marketing emails to sell more
How to write the titles of your posts on your blog.
Formula 2. Titles that announce a list of benefits, virtues, tools, strategies, reasons, mistakes, are extremely effective, and cause a lot of curiosity.
For example:
7 mistakes you should never make when advertising on facebook.
The 5 best diets to lose weight without starving yourself.
The 9 plugins that you must install yes or yes on your wordPress blog, so that it works as a clock.
Formula 3. Copy, modify and test with the headlines that it has always worked.
This way is very simple since all you have to do is bring yourself a cup of coffee, open your browser and start investigating.
Check the best products and magazines online and in a notebook, or in your notebook, begin to list the best newspaper and magazine headlines you can find.
You will be surprised, you will find headlines of the highest quality.
All you have to do is modify and adapt them to the theme you are developing and that’s it.
Formula 4. Use the mystery, that which nobody has revealed but if you can know it, it will give you an advantage over the others.
The secret that many use to generate floods of quality and free traffic.
The exact method that will give you an unfair advantage over your competitors.
Formula 5. Use the concept of prevention, to stimulate curiosity.
Avoid wasting time, buy your plane ticket in advance.
Be careful with diet pills, better follow this diet plan and avoid getting sick.
Formula 6. Headlines with an achievable promise
This is a formula that you must apply with absolute honesty.
It is very tempting to fall into the error of trying to exaggerate the results you will get if you click, join the list, open the mail or if you read the content of my article.
The objective is to carry out the action we want, but for the visitor to feel that what you promised was true.
Examples:
7 tips with which you will increase your organic followers on instagram by 80%.
7 actions that will make you maintain your blood sugar level naturally.
3 mistakes to avoid when roasting a lamb on the stick.
What we achieve by being honest, we manage to strengthen trust and at the same time we build loyalty.
Formula 7. Challenging titles
It is about touching your self-esteem and awakening your curiosity in front of a problem that you have and that you want to solve urgently.
You are aware that your obesity is a risk factor.
You are ready to become an expert online marketer.
Formula 8. Headlines type trick or magic formula.
It is known that many Internet surfers are always looking for the shortcut, the easiest way, the secret formula, the miracle software, and so on.
This way of making headlines works well, however many marketers use it to profit in a not very honest way.
My recommendation is that they use it as long as what they are delivering is content that really meets the needs of the Internet user.
Examples.
“The best kept secret of affiliates who earn figures of 4 zeros and more, today I reveal it to you”
This headline indicates that there is a way to do affiliate marketing that can generate over $ 10,000 per month and that only the most successful use of the technique.
This is not a utopia, because this methodology truly exists, which you can learn and reach higher figures than the headline promises.
An incorrect headline would be,
“The trick that will put your first $ 5,000 in your pocket in no more than 60 days and with little effort”
The latter is a misleading headline, first, because you’re assuring him that with that trick you literally put him on the road to riches fast and without breaking a sweat.
You have to avoid these types of titles at all costs, because it will only harm you in the long term and remember that the idea is to build a profitable business over time and establish bonds of trust with your audience.
Formula 9. Headlines that activate desires that they have not been able to satisfy.
These headlines usually start with a question that can be:
Would you like + a verb, such as:
Have, get, lose, lose, win, study, and so on.
A practical example would be:
Would you like to master the English language in 6 months or less with flexible hours and 100% from home?
Would you like to work online and generate income from home?
Formula 10. Titles that provoke a degree of expectation.
These headlines usually work very well, because they activate curiosity and the desire to find out what it is about.
Example:
If you have not yet been able to reach 10,000 organic followers on Instagram, it is because you do not know these 3 strategies.
How I lost 4 kilos in 15 days without starving.
Formula 11. Use copywriting to create high-impact headlines.
Undoubtedly, using copywrting in the writing of your headlines, email subjects, message body, sales letters, book headlines, etc.
It can make the difference between the success and failure of all your efforts to achieve:
More visits to your blog posts, more opens of your emails, more clicks on your ads and finally, more registrations on your capture pages, I mean more leads.
All this translates to more income, by applying the technique of writing copywriting.
So copywriting is the art of writing to seduce and convince the reader to do an action.
But it is not about writing long sentences, you have to be skilled enough to communicate a lot with few words.
For example, an irresistible offer with a sense of scarcity and an urgent call to action.
For example.
Become an expert in marketing, just for this week access the “Master in Digital Marketing” valued at more than $ 3,000 now 100% free.
This could be the text of a facebook post.
Let’s look at a headline.
Become an Expert in Digital Marketing for free access only this month valued at + 3k dollars.
The idea is to use your fear, your happiness, your dreams, your scarcity, your pain points, to build phrases that convert and click.
Well, I would love to continue teaching more formulas, but as I have told you before.
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A hug and much success
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